HOWDEN CORPORATE MAKE UK TRUSTED INSURANCE PARTNER FLYER:

PROJECT DESCRIPTION:

Having previously worked with A-Plan Corporate we now work with Howden Corporate after their acquisition of the A-Plan business.

We’ve produced a multitude of different types of documents for them as part of the rebrand and the above is an example of a flyer we were asked to design.

The brief required us to incorporate icons to represent various facts and figures, ensuring that the brand colours, fonts and guidelines were adhered to.

This flyer was produced as both an Interactive PDF with clickable links and a QR code, as well as an adapted print version with a slightly different call to action on the reverse.

There are different guidelines for the colours when used for screens in RGB versus those applied for print in CMYK. The screen colours are significantly more vibrant – something that’s not easy to replicate in print, where the colours appear slightly duller.